The Canadian Public Relations Society – Hamilton (CPRS) awarded the Town of Fort Erie with a Gold Pinnacle Award highlighting its efficiencies in digital communications for its award entry titled: A Beach with Two Names.
The digital communications category awards organizations that successfully engage with target audiences to create engaged communities, launch/raise awareness of products or manage issues and/or crisis communication.
“It’s an honour to be awarded a Gold Pinnacle by CPRS for our Bay Beach digital communications strategy. The pandemic created a number of obstacles that Town Staff needed to overcome. Being able to communicate efficiently during a time of information overload was a challenging task for most to overcome. I’m proud of what our team was able to accomplish while working under the added pressure of a global pandemic,” said Tom Kuchyt, CAO.